A highly respected Dealer Principal friend referred me to look at Mobile Car Appraiser and after reviewing their web site, a number of the features increased my interest. The contact and response was at the highest professional level and every commitment was delivered as promised.
My interest as a DP was particularly focussed on the independent closing report and the accuracy of the system with its inbuilt failsafe on vehicle descriptions. But after having a full presentation the multitude of other benefits became obvious. Including the improved perceived professionalism of our staff, improved Aftersales and F&I penetration and gross that is possible due to the process forcing the road to a sale and walk around appraisal.
We have found an increase in the number of trade-in secured and there is a definite benefit in aligning the customer’s expectation with reality. With the added bonus that the sales staff are loving it.
The in Dealership training was outstanding and this is supported by the availability of Online 24/7 Sales and Management training that they can use to refresh themselves with at any time.